The Effectivo Blog

December 6, 2017

Social Media Mistakes You Should Never Make

As a brand, the way you present yourself is important. Whether you’re an established brand, or just starting out, all businesses on social media need to uphold a level of professionalism, while still feeling somewhat personal to the consumer - not an easy feat. When it comes to social media marketing making sure you hit all right notes can be difficult. You may have a few missteps along the way, but some mistakes are worse than others. So, here are some of the top social media marketing offenses you should avoid!
November 6, 2017

Why Your Small Business Needs Social Media

When you run a small business, you wear a lot of hats. Owner, manager, buyer, seller, sometimes even customer! You’ve spent all your time and resources to follow your dream of owning your own business. But, when everything is complete and the doors are ready to open, how will people know you’re even there?
September 27, 2017

Why Doctors Need Social Media

If you’re joining a new practice, or starting your own, the number one thing you need is patients. In the past, a potential patient needed one thing to find a new practice -- the phone book. Now, the ‘phone book’ is online for everyone to see. As more people move towards using social media not just as a personal platform, but as a search tool, is your practice keeping up?
September 14, 2017

Why Your Business Should Be Using MaaS

In every job, there is the position you were hired to do and the little jobs you do in between doing your actual job. Wouldn’t it be great to have a group of qualified people do the ‘other’ jobs for you?
August 13, 2017

Your Business is Everyone’s Business: How to Be Great At Consumer Engagement

You have a great product. You have a great team behind you. Your social media is, well, it could be better.