May 6, 2017
Jeff Mendelson
As a brand, the way you present yourself is important. Whether you’re an established brand, or just starting out, all businesses on social media need to uphold a level of professionalism, while still feeling somewhat personal to the consumer - not an easy feat. Here are some of the top social media marketing offenses you should avoid!
April 6, 2017
Jeff Mendelson Effectivo.Social
When you run a small business, you wear a lot of hats. Owner, manager, buyer, seller, sometimes even customer! You’ve spent all your time and resources to follow your dream of owning your own business. But, when everything is complete and the doors are ready to open, how will people know you’re even there?
March 27, 2017
Jeff Mendelson
If you’re joining a new practice, or starting your own, the number one thing you need is patients. In the past, a potential patient needed one thing to find a new practice -- the phone book. Now, the ‘phone book’ is online for everyone to see.
February 14, 2017
Jeff Mendelson Effectivo.Social
In every job, there is the position you were hired to do and the little jobs you do in between doing your actual job. Wouldn’t it be great to have a group of qualified people do the ‘other’ jobs for you?